Ben Lebovitz
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Levi's Interactive Box

A in-store display with transparent touchscreen highlighting the product's main features to help customers find their perfect pair. 

 
 
 

Brief
Create a digital display that lives in-store and highlights the newest Levi's products. For Levi's 501CT, Women's Denim Collection and the 511 Commuter Macy's edition that lives in the Macy's Herald Square in NYC.

Solution
We created a physical box to highlight the actual product behind a transparent glass touch screen. To walk the customer through the features and finding the perfect fit, wash and style that matches them.

Role: Art Director / Design Lead
Client: Levi's
Agency: AKQA